Georg von Krogh is a Professor at ETH Zurich, specializing in Strategic Management and Innovation, where he emphasizes the central role of HR professionals in driving company-wide transformation. He chairs the Global Advisory Board, advising on international strategy, and holds positions on several boards, including the Research Council of Norway, the University of Vienna, and ETH Zurich's AI Center. Additionally, he leads the Public Interest Committee at PWC Switzerland.
How Companies can Succeed in a Transformational World: Boosting Innovation Enabled by HR
Companies must be innovative to succeed, but it is not enough to simply launch new products and services. Successful companies must also rejuvenate their processes and structures, moving HRM (Human Resource Management) from the periphery to the core of successful innovation. George Von Krogh will explain how approaches to innovation have evolved, from focusing on internal processes to a modern approach that develops creative talent - both internally and externally.
- Professor Georg von Krogh will share his insights on innovation in companies, extensive consulting experience, and hands-on practice.
- Different approaches to innovation and why innovation drives financial performance of companies
- Why opening up innovation is crucial for competitiveness
- How HR can shape and sustain innovation
